Business Strategy + Coaching

You’re already great at what you do.

What you need help with is the business side of your coaching practice.

You know you’re good at what you do. But if the right clients aren’t coming in, your specialty feels hard to explain, your message isn’t landing, or your business feels harder to build than it should, this is where I can help with the Red T.H.R.E.A.D. Business Building Framework.

A lot of executive coaches find it difficult to go from employee to entrepreneur and are saying things they think people understand, but the people paying for coaching often do not fully understand what coaching is, how it works, why one coach is different from another, or what kind of outcome they can expect. When your language is too broad, too generic, or too similar to what every other coach is saying, the right clients have no reason to choose you.

This work is for executive coaches who want one-on-one help strategically building a business that makes sense, attracts the right clients, supports premium pricing, and fits the life they want to live.

Build Your Coaching Business

This is not a generic course or an information dump you are left to sort through on your own.

This is individualized coaching and business strategy built around you, your strengths, your specialty, your goals, and the kind of business you want to build.

Business strategy is at the center of the work.

That matters because most coaches do not need more random advice, more disconnected tactics, or more ideas they cannot apply. They need a real plan, honest insight into what is not working, and guidance on how to fix it.

The coaching matters too.

Because building a coaching business is not just about knowing what to do. It also requires the mindset shift from employee to entrepreneur, the confidence to step forward as the face of your business, and the skill set and decision-making to lead the business well.

This is not passive coaching and consulting.

We are not just talking about ideas. We are working on the actual business while you build it, with guidance from an executive coach and brand strategist with 25+ years of experience.

Red T.H.R.E.A.D. Business Framework

Business Strategy + Coaching Services

Build Your Business Foundations

90-Day 1:1 Coaching + Business Strategy Engagement

For coaches who want personalized support to build the right foundation with guidance, accountability, and strategic partnership along the way.

Using the Red T.H.R.E.A.D. Framework, this three-month one-on-one engagement combines business building and coaching to help you shift from employee to entrepreneur, clarify your coaching specialty, strengthen the core of your business, and start building with more confidence, intention, and direction.

We focus on helping you find the thread that connects your background and strengths, shape clear positioning and meaningful messaging, and build a business foundation that actually fits the life you want to have.

This is the build your foundations engagement.

The 90-Day engagement is designed to help you put the right foundation in place so you can stop guessing, stop spinning, and start building from something clear and Purpose-Driven.

This engagement is designed to help you build the right base first, so you are not trying to grow a business on top of vague messaging, scattered strategy, or shaky decisions.

This is not passive coaching and consulting.

We are not just talking about ideas. We are working on the actual business foundations while you build it with my guidance.

Choose the 90-Day 1:1 Coaching + Business Foundations if you want focused one-on-one support to build the foundation of your business, and you feel comfortable implementing your content development, business strategy, and creative direction with minimal external support. 

  • This is a strong fit if you:

    • want one-on-one support built around your business specifically

    • know you need more than a course or a pile of information

    • want help getting specific about your specialty, your clients, and your message

    • want to build the right foundation before spending time or money in the wrong places

    • want focused strategy, accountability, and a real partner as you move forward

    • want light-touch access to me outside the sessions

  • What this work may include, depending on your goals

    • business and mindset coaching

    • HOGAN Assessment

    • purpose development

    • coaching specialty clarity

    • positioning and messaging support

    • client targeting refinement

    • LinkedIn strategy

    • visibility and marketing strategy

    • business foundations and next-step planning

    • one-on-one coaching and business strategy tailored to your business

    • focused support building the foundations of your business

    • help clarifying your specialty, message, ideal clients, and visibility approach

    • guidance on what to focus on first and what can wait

    • access to me between sessions for support inside the engagement (limited)

    • a clear sense of purpose and direction

    • a strong connection to what makes your work distinct

    • a defined coaching specialty

    • language that explains what you do, who it is for, and why it matters

    • clear positioning and meaningful messaging

    • a strong LinkedIn presence and clear visibility direction

    • confidence as the face of your business

    • offers and early pricing direction

    • a defined understanding of who your ideal clients are and how to speak to them

    • a practical plan for what to focus on next

    • strategic business decisions and fewer wasted moves

    • a strong business foundation you can keep building on

    • a business that is positioned to attract the right clients and support premium pricing

  • Choose the 90-Day 1:1 Coaching + Business Foundations if you want focused one-on-one support to build the foundation of your business, and you feel comfortable implementing your content development, business strategy, and creative direction with minimal external support. 

    Optional: You can choose to engage with me for another 90 days if you find you need additional support. 

  • Investment: $5,000

    • 90-Day Engagement.

    • 1 hour sessions live on Zoom with me every other week

    • HOGAN Assessment

    • Personal one-on-one coaching and consulting

    • Access to me outside of the sessions (limited)

    • Everything to build the foundations of a coaching business tailored to you.

    • The foundations included in the Red THREAD Framework

    • Money-back guarantee within the first month.

    • I accept credit cards

Work With Me

For executive coaches who want the full scope of my work and a high-touch partnership as they build and implement a real business.

This is the most comprehensive way to work with me.

It’s the build your foundations + implement it engagement.

This six-month engagement includes everything in the 90-day engagement, plus deeper strategy, more room to refine the work, implementation support, content development support, creative direction, and ongoing access to me throughout the engagement.

This is for executive coaches who don’t just want help figuring out the business. They want help building it, refining it, and putting it into motion with a coach and strategic partner alongside them.

This is for people who want to work through the entire Red T.H.R.E.A.D. Framework + High Touch Support from me.

Not just a stronger foundation.
Not just a better message.
Not just more clarity.

A real business that reflects the depth of their work, attracts the right clients, supports premium pricing, and is built to grow strategically.

This engagement is designed to help you build the business, refine it, and implement it with a strategic partner alongside you, so the work does not just stay in theory. It gets put into motion.

This is not passive coaching and consulting.

We are not just talking about ideas. We are building and implementing the business strategy. 

Choose the Six-Month 1:1 Coaching + Business Strategy + Creative Direction, Brand Implementation Support if you want the full scope of my work, a deeper strategic partnership, and ongoing access to me while you build and implement the business in real time.

Build Your Coaching Business

Six-Month 1:1 Coaching + Business Strategy + Creative Direction + Brand Implementation Support

  • This is a strong fit if you:

    • want the full scope of my work, not just the foundation phase

    • want help implementing what we build, not just planning it

    • want support refining your message, content, visibility, and brand presence in real time

    • want creative direction and content development support as part of the work

    • want a deeper level of accountability, feedback, and access

    • want a strategic partner alongside you while you build

  • What this work may include, depending on your goals:

    • purpose development

    • business and mindset coaching

    • HOGAN Assessment

    • coaching specialty development

    • personal coaching brand development

    • positioning and messaging guidance

    • LinkedIn headline, About section, and bio support

    • ideal client targeting

    • visibility and marketing strategy

    • content direction

    • relationship-based business development support

    • offer and pricing guidance

    • sales conversation support

    • onboarding and client management guidance

    • contracts and business setup considerations

    • tool and platform recommendations

    • brand direction and implementation support

    • website content guidance

    • LinkedIn content guidance

    • networking strategy

    • one-on-one coaching and business strategy tailored to your business and stage of growth

    • everything in the 90-day foundation engagement, with more time and support to build it, test it, and hone it.

    • implementation guidance as you put the work into action

    • creative direction for your brand presence and visuals

    • content development support, including help honing and shaping key pieces of content

    • support refining your website content, LinkedIn content, and overall message

    • deeper strategic support around visibility, client attraction, offers, pricing, and brand

    • high-touch access to me throughout the engagement

    • a honed coaching business built around your strengths, specialty, and goals

    • strong positioning, messaging, and storytelling across your business

    • a visible, credible, and cohesive brand presence

    • website content and LinkedIn content that better reflect the quality of your work

    • creative direction and visual alignment that support premium pricing

    • clear offers, pricing, and sales direction

    • strong visibility and client attraction strategy

    • confidence in how you show up, market your work, and talk about your services

    • support putting the work into action instead of sitting on ideas

    • aligned systems, tools, and business decisions

    • a business that is more likely to attract the right clients consistently

    • traction, confidence, and a business that feels established, intentional, and built to grow

  • Choose the Six-Month 1:1 Coaching + Business Strategy + Creative Direction, Brand Implementation Support if you want the full scope of my work, a deeper strategic partnership, and ongoing access to me while you build and implement the business in real time.

    You save $750 on the full six months instead of two 90-day engagements. 

  • Investment: $9,250

    • 6-month Engagement.

    • 1-hour sessions live on Zoom with me every other week

    • HOGAN Assessment

    • Personal one-on-one coaching and consulting

    • Access to me outside of the sessions (unlimited)

    • Six-Month 1:1 Coaching + Business Strategy + Creative Direction + Brand Implementation Support - included in the Red THREAD Framework

    • Money back guarantee within the first month.

    • I accept credit cards

Work With Me